This Zoho case study about CG Arena using Zoho CRM highlights the benefits of moving from spreadsheets and manually tracking activities to an automated and integrated process. CG Arena had a number of specific challenges – “It was challenging to keep up with all the different people visiting the gym, we needed a better way of managing promos, there were too many manual processes and no real lead management.”
“CRM can apply to ANY business. We know our sales teams are being diligent following up and converting leads. I would definitely recommend Zoho as it gets the job done. CG Arena benefits greatly from Zoho as we know that the sales team is being diligent following up on all the prospects coming through the door and making sure we get the name on the dotted line for paid membership.” Joey Kelly, CG Arena manager.
CG Arena selected Zoho CRM as it was a good fit against their requirements at a price that was affordable.